About Us

Velour Amsterdam, est. 2009

For fourteen years now Velour has been situated in the heart of Amsterdam and it offers a curated selection of sustainable and upcoming brands.


Our Values

Building a connection with our clients it's very important to us as a team. We want everyone to feel comfortable when entering the store and satisfied when leaving it.

Whether it's through a little conversation or over a glass of wine we try to get to know our clients in order to get a grasp of their possible fashion taste and be able to give the most suitable advice.


Sustainability is a big value for us as a store and that's also why we encourage every client to shop mindfully. Some noteworthy efforts made by brands we carry toward a more sustainable fashion industry are Nanushka's vegan leather and Ganni's production transparency.


Our Brands

Velour Amsterdam carries carefully selected brands from all over the world. We currently offer exclusive brands from The Netherlands, Denmark, South Korea, Hungary, Japan, Portugal, Spain and more.